The world is continually changing and if you don’t change with it, you get left behind!
Winston Churchill famously said “To improve is to change; to be perfect is to change often” and that is how we try to live at Dynamic. Our goal at Dynamic is to strive for perfection in all aspects of life and with an ever changing economy and new markets to explore, we are constantly looking to improve to provide better information flow to our clients and followers.
For example, we are in the process of attempting a brand new form of syndication after taking our horses over to NZ for the Ready to Run sales to ensure our clients have the winning edge. This enables everybody to see the horses run before purchasing a share in them and leaves us well above the industry benchmark in syndication. It clearly gives our clients an advantage and illustrates that our hard work off the track is paying dividends. This is just one example of how we operate. We have also started using the internet on a wider scale in different mediums to add to our already successful operation.
The Encosta De Lago - Petta Gaye Colt in New Zealand
Along with upgrading our website, we identified that the world of social media is rapidly expanding and growing!
Here at Dynamic, we realise that social media is the perfect platform to keep our clients informed with the happenings of the racing industry. Social media sites such as Twitter and Facebook are invaluable in today’s society and an area where our team show why we are market leaders in all aspects of Syndication.
Last week we hit two major milestones on Twitter when we surpassed 2,000 followers and also delivered our 1,000th tweet. The number of Dynamic followers has continually risen due to our in-depth information flow and our positive results on track. It is amazing how much can be said in just 140 characters.
We would like to thank every one of our followers for joining us in the Twittersphere and hope you continue to follow and support us as time goes forward. There is no greater satisfaction for our Dynamic team then when we receive kind words from the racing public via Twitter or Facebook and we once again thank every one of you.
For those new to the social networking world, Twitter is a real-time information network that connects you to the latest stories, ideas, opinions and news about what you find interesting. Simply find the accounts you think are most compelling and follow the conversations. Twitter works on posts of 140 characters or less. These posts are called “tweets” and you receive these “tweets” from anybody you decide to “follow”. People can in turn see things you tweet by “following you”.
In short, Twitter gives you all the news as it happens! Personally, we strive to give you an insight into everything happening in the racing world with our tweets relating to both Dynamic based information as well as other key racing issues around the world. Dynamic understands that it is not always possible to listen or watch racing vision 24/7 however through the use of our social media pages, we try to enable you to do so.
You receive up to date information on all things Dynamic including; runners heading to the track, scratchings, updates on our horse, current syndications, performances of our horses, our sire, trainer and jockey stats as well as much, much more. For those who either don’t have Twitter and want it or are new to the site we encourage you to get online and start following people.
Joining twitter is easy and below I have attached a step by step guide into how to join the social networking site!
• Go to www.twitter.com and fill in the sections under “New to Twitter? Sign Up” putting your full name, email and a password of your choice.
• From there, it will guide you to another page where you can choose your username (something that is easy to remember is generally best e.g. John_Smith).
• Officially, you will then be a member of twitter and can now start “following” people.
• Once you have done this it will take you to a tutorial where you can start using twitter.
• It will ask you to follow 5 people, at Dynamic we recommend following any of these accounts that keep you up to date with the world of Dynamic and horse racing:
@Dynamic_WONIT @Atomic_Force @AndrewBensley @AndrewNJHawkins @royalrandwick
@thethoroughbred @snowyclark @JaseRicho @DufficyRon @justhorseracing
@CaroSearcc @bestbetsracing @MelbCupCarnival @SkySportsRadio1
@cwallerracing @RacenetTweets @atc_racing @TVNTVN @deanpet74
Happy tweeting !!
• You can also follow your friends on twitter and keep up to date with them by searching your email contacts.
• At this stage it will guide you to the next page where you can upload a picture and put a short blurb about yourself, alternatively, you can skip this and click next.
• You will get a confirmation email, asking to confirm your account. Click the link provided and you will have successfully confirmed the information
• If you would like to “tweet” anything, simply type into the box on the left hand corner of the page where is says “Compose New Tweet”. This will send out information to the people following you.
Getting twitter on your phone is also easy.
If you have an iPhone, simply go to the App Store and download the twitter app free of charge. From there, you can sign in using your username and password and start tweeting. Alternatively you can download it for your phone by entering in this webpage twitter.com/download
If you have a smart phone, go to the Play store and download the twitter app free of charge. From there, you can sign in using your username and password and start tweeting. Alternatively you can download it for your phone by entering in this webpage twitter.com/download
The world is constantly changing and with it, so is social media. As Dynamic change to stay ahead of the curve, we want to make sure all our followers are right there beside us. We once again thank you for the continuing support and look forward to you joining us in our syndications over the next year.
Jay Mathieson